The road from Winston Groom’s 1986 novel to the 1994 film was strewn with studio wheeling and dealing. Even before the book was published there was a bidding war: producers Wendy Finerman and Steve Tisch teamed with Warner Bros. (where Finerman’s then-husband Mark Canton was production president) to acquire the property; Groom was reportedly paid $500,000 and even produced the first three drafts of the screenplay. Yet the project went through a long creative and corporate odyssey — Warner lost interest in the wake of Rain Man and by 1990 the project was in turnaround. Columbia and other players passed; Eric Roth was commissioned to craft the script that would reshape the novel’s tone. By the time Roth delivered in 1992, Paramount chairman Sherry Lansing swooped in and acquired the rights — reportedly in a peculiar studio-era quid pro quo that exchanged the Gump property for another script (Executive Decision). The whole sequence is a classic late-20th-century example of studio property ping-pong: big upfront payments, multiple houses passing, turnaround limbo, and finally a swap that only insiders would recognize as a corporate trade-off between development slates.
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