The production began with a creative conflict that reflected Hollywood’s uncertainty about how to market Bruce Lee. Producer Paul Heller developed a treatment inspired by the comic strip Terry and the Pirates, and screenwriter Michael Allin shaped it into a screenplay modeled partly on the James Bond formula. Lee and Allin reportedly did not get along, and producer Fred Weintraub told Lee he would dismiss the writer—though Weintraub never actually followed through. Lee also regarded the project as a cheap B-movie that might merely serve as a temporary bridge into Hollywood, while the producers initially conceived his character as a straightforward Chinese equivalent of Bond. Lee rejected that image because Bond represented British imperial power, and he pushed the filmmakers to make his hero a Shaolin monk with a distinct cultural and spiritual identity. He also insisted on changing the screenplay’s original title, Blood and Steel, to Enter the Dragon, despite considerable resistance from Warner Bros. The title ultimately became one of the most recognizable in action cinema, while Lee’s insistence helped prevent the film from reducing him to an interchangeable exotic version of an established Western hero.
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