The couple's wedding was presented not simply as a private ceremony but as a deliberately theatrical 'media show' combining a Jewish service with Marshall McLuhan's idea that 'the medium is the message.' The production culminated in loudly staged footage of the marriage's consummation. Rather than concealing the machinery of the scene, the film left the cameramen visible, preserved the whirring of the equipment, and included the operators shouting directions to the newlyweds. That self-conscious intrusion became the point: the camera was not an invisible observer but an active participant that altered the couple's behavior and sometimes appeared to provoke or intensify their conflicts. In the later WNET discussion, Rowe and Eggan acknowledged that they performed only certain versions of themselves when filmed, while a friend summarized the uncomfortable paradox by saying the camera did not necessarily cause their fights, but it was affecting them.
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