Alfonso Cuarón’s Roma did more than challenge audiences — it forced an ugly, public standoff between streaming and exhibition. After Netflix acquired distribution rights in April 2018 and released Roma both in limited theaters and on its platform, major Mexican chains Cinépolis and Cinemex refused to screen the film, arguing Netflix's proposed theatrical window was unacceptable. The showdown went global with AMC Theatres and Regal in the United States announcing the film would not be included in their annual Best Picture showcases; AMC explicitly stated it had not received a theatrical license from Netflix. The situation fed into a much larger debate about release windows and prestige films: Roma became the first streaming-distributed Best Picture nominee, and in March 2019 Steven Spielberg publicly questioned whether streaming films should be Oscar-eligible — comments widely read as a response to Roma’s run even though he never named the film. The fallout exposed a new fracture in the industry — a practical and cultural battle over whether streaming platforms could play by the traditional rules of theatrical prestige.
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