Bad marked a major break from Andy Warhol's earlier filmmaking method: it was shot as a union production on 35 mm film, used a completed screenplay, and was directed by Jed Johnson rather than Warhol's former creative partners Paul Morrissey and Joe Dallesandro. Perry King later said that he and Carroll Baker had difficulty during the first half of the eight-week shoot and felt they could not rely on Johnson, who was young and inexperienced as a director. King recalled that crew members treated him as a replacement for Dallesandro, even calling him 'Joe,' while the cast struggled to reconcile the film's professional production style with its outrageous material. Susan Tyrrell reportedly pushed the actors to stop approaching the roles conventionally and instead embrace the improvisational, anti-naturalistic spirit associated with Warhol's cinema. The tensions did not produce a walkout, but they reveal how unstable the transition was from Warhol's underground filmmaking world to an attempted mainstream feature.
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