In December 2023, during the Gaza war, Lucas intensified an already long-running political controversy by posting a photograph of an Israeli rocket marked 'From Michael Lucas to Gaza.' He responded to a similar image shared by former UFC fighter Jake Shields, saying that he had actually asked for his name to be written on the weapon and had photographed it before and after the inscription. Lucas later said that a female friend serving in the Israel Defense Forces had written his name on the missile. The image provoked condemnation and a boycott of his studio, with critics focusing on the possibility that the weapon could be used against Palestinian civilians rather than treating the inscription as a harmless political gesture. Lucas argued that the boycott was motivated by anti-Semitism and emphasized his identity as a Jewish owner in the gay adult-film industry. The episode became one of the most explosive public controversies of his career because it fused his pro-Israel activism, his business identity, and the imagery of an active military strike into a single social-media post.
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